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Community Foundation For Southeast Michigan

Case Study, Special Events, Public Relations, Nonprofit

Martin Luther King High School Marching Band Grant / Press Conference

Nonprofit public relationsThe Community Foundation for Southeast Michigan is committed to bettering the lives of residents in and around the six counties encompassing metropolitan Detroit. It supports a wide range of activities benefiting education, arts and culture, health, human services, community development and civic affairs.

This leading non-profit organization sought assistance from Marx Layne & Company to help it both publicize its donation and inspire charitable giving from the community at large. The goal was to raise enough money to send the Detroit Martin Luther King High School Symphonic and Marching Band to the Beijing Olympics.

However, the total price tag in order to accept the invitation was $350,000, and just three weeks remaining before the deadline