The hospitality industry is a passion of our account professionals. We have great respect and appreciation for how restaurants and hotels have positively impacted the economy, revitalizing main streets, downtowns and small towns.
Marx Layne has worked with renowned restaurant brands like California Pizza Kitchen, McDonald’s, Morton’s, Ocean Prime and Wolfgang Puck. We have introduced new concepts, including Piada Italian Street Food, Slurping Turtle, Texas de Brazil, and Sage Restaurant Group’s Toasted Oak Grill & Market. Our seasoned account professionals have coordinated grand openings of restaurants throughout Michigan as well as in Chicago and Ohio.
We understand the needs and opportunities that are unique to different concepts, from QSRs to fine dining and everything in between. Our agency works directly with owner/operators, executive chefs, sales managers, franchise associations, corporate leadership and advertising agency partners.
Our hotel experience is equally as vast as our restaurant work. Marriott. Moxy. Best Western. These are some of the brands we have represented. We have managed public relations for the MGM Grand Detroit hotel, casino and spa; MotorCity Casino Hotel; The Townsend Hotel; Bay Harbor; The Inn at St. John’s, the St. Regis Hotel and Weber’s Inn, to name a few.
We have grand opened hotels, launched rebranding campaigns and orchestrated sustaining marketing campaigns to keep our clients’ brands top-of-mind. Our account professionals work directly with hotel general managers, executive chefs, event and sales managers, corporate leadership and partner agencies, including architectural and design firms.
Marx Layne has worked with many organizations on statewide campaigns, including the Michigan Restaurant & Lodging Association, Travel Michigan, the Michigan Economic Development Corporation, Bank of America, Comcast, Nestlé Waters North America and Verizon.