Professional Media Relations in Southeastern Michigan
At Marx Layne, we help position our clients in print, broadcast, online, and industry trade media. With our professional media relations service in Southeastern Michigan, you’ll reach your desired audience.
Create a Great Media Relations Strategy
The marketplace is becoming more competitive by the year. It’s important to stay in touch with your audience and client trends. Many of our media relations specialists are former journalists. We understand the nuances of the media industry including print, video, and photography. This helps us create stellar press releases and ensure high visibility coverage in:
- Print media
- Broadcasting stations
- Online publications and channels
- Trade media
If you plan on reaching the right audience, you’ll need the help of a professional media relations agency. Let our professional team help you plan, create, and execute your media PR. Contact us to find out more about our services and how we’ll ensure you reach the right audience using the right channels.
Marx Layne is your competitive advantage.
We skillfully help CEOs develop and deliver key messages, maximizing positive media coverage. The well-timed dissemination of creative, concise and compelling content to media and other defined audiences by our knowledgeable account team remains the backbone of our agency. We are expert at positioning our clients by utilizing a multitude of communications disciplines, all speaking with a unified, cohesive theme, each designed to deliver the right message to the right audience at the right time.
At Marx Layne, a high percentage of our account professionals are former journalists and understand the nuances of the media. From print, video and still-images, we understand content that resonates with news media.
Today more than ever, high visibility coverage in print, broadcast, online and trade media helps your organization build credibility, strengthen relationships with consumers, investors, voters and others, and increase your bottom line.
A well-implemented media relations strategy is constructed according to transparent and agreed-upon principles with messages designed to reach your target audience in both planned and opportunistic ways. Messages should remain consistent and their use should be systematic. Media engagement should focus on your organization’s communication goals, and should always be directed at those who hold a stake in the message.
The Benefits of Working With Media Relations Services
Increase your local or national brand awareness with a strong media relations strategy. With the right message, you’ll not only increase trust with your current clients but also gain a whole new client base. Amplifying your brand message is a game-changer for many brands. Isn’t it time you invest in your brand awareness and audience? Your business will benefit from:
- Increasing credibility
- Building trust
- Reaching a new audience
- Building customer relationships
- Show the personal side of your business
- Increase marketing affordability
- Measuring your results
Do you need digital media, print, social media relations, or other types of outreach? Whether you know which channels you need to reach your audience, or not, we’re here to help guide you. Get started by completing the form below and we’ll be in touch!
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