By MATT SCHULER, Digital Architect, Marx Layne

I noticed something interesting last night when checking out my latest followers on Twitter. Take a look at Rick Wion’s page below. He’s the Director of Social Media for McDonald’s.

Twitter Connections

You might not see it right away, so I’ll point it out.

Twitter Connections Detailed

Twitter added Connections yesterday, a new way for you to see the mutual friends and acquaintances of others. It’s a simple way of seeing whom you both follow. It also shows you else follows that person that you’re following.

Twitter’s Carolyn Penner is quoted in a TechCrunch article saying, “By exposing accounts that you and another user have in common, you will now know how those accounts are connected to other accounts you already follow. As a result, you’ll be able to make more informed decisions about which accounts to follow.”

Twitter’s not the first to launch a mutual connections feature, but it’s definitely a welcome feature. I think it will be a great benefit to the service as people look to find new people to follow and learn more about the people following them.