About Lynn Haliburtion

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So far Lynn Haliburtion has created 46 blog entries.
31 10, 2017

Marx Layne’s Automotive Practice tours latest advances in testing and autonomous vehicles

2017-10-31T21:08:04-04:00

by Michael Szudarek Held earlier this week, The Automotive Testing Expo North America brought together companies from across the auto industry to showcase new strides the private sector is taking in the field of automotive testing. Marx Layne & Company was on-site at the expo to explore the new technologies and talk to many of  [...]

Marx Layne’s Automotive Practice tours latest advances in testing and autonomous vehicles2017-10-31T21:08:04-04:00
21 09, 2017

A Busy Summer Season of Special Events

2017-09-21T17:10:03-04:00

A Busy Summer Season of Special Events by Natalie Stavale The summer has gone by incredibly quickly for the Detroit-based public relations agency Marx Layne & Company. WDIV interview at St. Mary's Polish Fair. We kicked off our special events summer season during Memorial Weekend with the St. Mary’s Polish Country Fair, an [...]

A Busy Summer Season of Special Events2017-09-21T17:10:03-04:00
30 08, 2017

Marx Layne & Company Opens Branch Office in Grand Rapids

2017-09-19T12:18:57-04:00

Detroit-based Marx Layne & Company,  a full-service public relations, marketing and digital media agency has opened a branch office in Grand Rapids. The announcement was made today by Marx Layne President Michael Layne. Located in downtown Grand Rapids in the historic Waters Building at 161 Ottawa Ave. NW, the office will support the agency’s ongoing [...]

Marx Layne & Company Opens Branch Office in Grand Rapids2017-09-19T12:18:57-04:00
22 08, 2017

There’s a World of Risk for Restaurateurs:

2017-09-19T12:18:57-04:00

How to Respond in a Communications Crisis A restaurant can be one of the most stressful, backbreaking and, yet, exhilarating businesses to own or operate.  A successful restaurant takes a willingness to work long hours, train quality staff, astute marketing, and attention to detail for everything from ordering supplies to plating the meal.  Most of [...]

There’s a World of Risk for Restaurateurs:2017-09-19T12:18:57-04:00
26 07, 2017

Community Stakeholders: An Integral Part In Every Crisis Communications Plan

2017-09-19T12:18:58-04:00

Businesses are often faced with protracted public relations and crisis communication challenges that take careful planning, multifaceted outreach and stamina to resolve.  Marx Layne & Co. is a leading Detroit, Michigan-based crisis communications firm specializing in the critical components of crisis management.  This includes effective communication with key stakeholders. Marx Layne & Co. has counseled [...]

Community Stakeholders: An Integral Part In Every Crisis Communications Plan2017-09-19T12:18:58-04:00
9 05, 2017

Things go can viral at warp speed in today’s connected world

2017-10-12T21:14:37-04:00

Recent events at Airlines remind us that Employees are your Front-Line Brand Ambassadors By Michael Layne, President, Marx Layne & Co. Take confined spaces; a high-maintenance customer or a solo parent with children; and an employee with an attitude problem, even if for just one day. Recent, highly publicized episodes in Delta Airlines and United Airlines passenger cabins demonstrate how volatile that combination can [...]

Things go can viral at warp speed in today’s connected world2017-10-12T21:14:37-04:00
26 04, 2017

Video Work: Jim Thrower from McDonald’s

2017-09-19T12:19:01-04:00

Video for the Detroit NAACP 62nd Annual Fight for Freedom Fund Dinner At the April 23, 2017 Detroit NAACP Fight for Freedom Fund Dinner, McDonald's owner, Jim Thrower was recognized as being a co-chair of America's largest sit-down dinner. With more than 5,000 guests in attendance, Thrower was asked to develop an introduction video of [...]

Video Work: Jim Thrower from McDonald’s2017-09-19T12:19:01-04:00
21 09, 2016

Are you ready when the media comes knocking?

2020-02-13T12:51:25-05:00

By Alan Upchurch, Marx Layne Senior Vice President Today everyone is carrying a smartphone with a sophisticated camera.  Each one of us is a potential “citizen” journalist.  We are connected 24/7 and that means a reporter’s next great news tip could come from his neighbor’s teenage daughter rather than his best news source. The question [...]

Are you ready when the media comes knocking?2020-02-13T12:51:25-05:00
12 05, 2016

Corporate tributes to Prince met with mixed reactions

2017-09-19T12:19:08-04:00

by Frank Witsil, Detroit Free Press, April 23, 2016 Less than a day after Prince was found dead in his Paisley Park home in suburban Minneapolis, Chevrolet — and many other companies — were paying tribute to the performer's life and music with advertisements on social media and in newspapers nationwide. The public reactions to them have been mixed. Corporate tributes, [...]

Corporate tributes to Prince met with mixed reactions2017-09-19T12:19:08-04:00
3 05, 2016

IP in the Auto Industry: Delivering and Assessing Messaging

2017-09-19T12:19:08-04:00

Mike Szudarek will be speaking on May 3 at the “IP in the Auto Industry: Challenges and Opportunities in a Converging World” event being held at the Ford Motor Company Conference & Event Center in Dearborn, Mich. This unique event will provide intellectual property (IP) professionals working within the auto industry with a forum to [...]

IP in the Auto Industry: Delivering and Assessing Messaging2017-09-19T12:19:08-04:00
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